
This is, of course, just fluff based on a run of bad polls. The election campaign has yet formally to begin and, as we are constantly reminded, a week is a long time in politics. Anything can happen.
However, prediction in politics is as much a black art as it is a science. Reading the mood and "gut instinct" has as much to play as does the number-crunching and all the rest.
As a "player" who campaigned in both the 1997 elections – as a candidate for the Referendum Party – in the 2001 elections, as an agent for UKIP, running a troika of candidates, and in the 2005 elections for the Tories, alongside a sitting MP, I was well-placed to read the mood music in each. And in each, the result was predictable, and I – with millions of others – called the result correctly.
This election is different. There is, as I have recorded many times, a different mood abroad. But there is also a sullenness, indifference and occasionally anger, at the whole political process. And with all the confounding factors, of which there are too many to explore in a short post, the outcome of this coming contest is unreadable.
One thing I know for sure. Never in my adult life have I ever loathed a challenger with such intensity. I have disliked politicians, distrusted them – even hated them. But never have I loathed an individual so much as I do Cameron that I feel physically ill watching him on television or hearing his voice.
In that, I know I am not alone. How much that will be a factor in the coming election is impossible to say. But the polls seem to reinforce the mood and the "gut instinct" – Cameron isn't cutting it. He may drag a narrow "victory" out of the election – just as he did with the euros, with ten percent of the popular vote. But it will not be a mandate.
Politics has become a strange and ugly place. We are perhaps seeing history made, the like of which few alive in England have seen before.
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