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Umbrella blog

Posted by Richard Friday, September 21, 2007 ,

Readers will have noticed a few changes of late. We have recently launched Defence of the Realm so that we can avoid "polluting the purity of EU Referendum" (as North Jnr so charmingly puts it) and we have undergone some essential housekeeping.

EU Referendum has gone from strength to strength but we have not done it alone and we still have a long way to go. With that in mind we have in conjunction with our friends and allies conspired to pool our resources.

We feel that our small corner of the blogosphere is under-represented and underexposed. This is where we come in.

We know how much work it takes to make a blog run. Every increment in hits has been an exhausting and sometimes boring drudge and there have been times where we have seriously wondered if it's worth it. To keep a blog on the radar you can never rest and it is often too much for one person to keep up with.

This is why we intend to capitalise on the modest successes of EU Referendum to launch the Umbrella Blog.

It is early days and we are still in the development phase but we tell you this now because we need you. If you run a blog we want to hear from you. Umbrella Blog hopes to bring together the best of the blogsphere on one blog, in a form that is both stylish and user-friendly.

It aims to provide easily accessible reference to a "family" of blogs, allowing the reader to see at a glance what has been posted, and to give enough information about each post to enable readers to decide whether they want to read more.

That way, Umbrella Blog is a convenient time-saver and a quick source of information, removing the need to trawl through a large number of blogs yet enabling readers to pick up information they might otherwise have missed.

As the "family" of bloggers expands, we aim through them to cover a wide range of subjects, providing a complementary overview of the issues of the day, with analysis and insights that the MSM rarely offers.

For individual bloggers, the great advantage of Umbrella Blog is that they are released from the tyranny of daily posts - the need to keep the blog "alive" in order to encourage a regular flow of readers. As soon as they post, the details are shown on the blog, providing a "notice board" for those who might not otherwise have visited their sites.

We know there is under-exposed talent out there and we would like you to join our family of blogs. There will be conditions which we will negotiate on an individual basis until the concept matures but we can only hope to do it if we have you on board.

We've been ripped off by the MSM far too many times in many different senses. It's time we all had our slice of the pie.

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